Guanxi and Woofies

Guanxi and Woofies

Understanding Entry Modes Into the Chinese Market

Streaming Video - 2014
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Home to more than 1.3 billion people, China is one of the fastest growing countries in the world. As global companies continue to enter its market, Chinas large bureaucracy can be challenging to navigate. Viewers will learn more about how companies can enter the Chinese market and cultural and country specific considerations to evaluate along the process. --Kanopy.
Publisher: [San Francisco, California, USA] :, Kanopy Streaming,, 2014
Characteristics: video file,MPEG-4,Flash
digital
1 online resource (1 video file, 16 min. 37 sec.) : digital, stereo., sound, color
Additional Contributors: Kanopy (Firm)

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